Coach tiers. Flat within tier. Never per-athlete.
Coaching revenue should scale with your roster - your software bill shouldn't punish it. Pick the tier that fits your headcount; the price stays flat inside it.
One subscription covers your whole roster.
Your coach tier is the only payment. Athletes you coach join free- they create an account, log sessions, and get their program from you. They never see a paywall to be on your roster, and there are no per-athlete fees, ever. (Athletes who want the self-serve extras - macro-solved meal plans, marketplace coach matching - can buy Pro themselves, but that's their choice, not a requirement.)
$29 /mo
Up to 10 athletes - included free, they never pay
- Your 10 athletes train free - no athlete subscription needed
- Every athlete's program regenerates from their logged sessions - no spreadsheet per athlete
- A triaged review queue each morning: pain flags, misses, and PRs surface first
- AI-drafted session feedback you edit and send
- PR ledger + full session history per athlete
- White-glove migration from Excel/Sheets included
$49 /mo
Up to 30 athletes - included free, they never pay
- Everything in Starter
- Priority review-queue customization
- Coach profile in the athlete marketplace
- Program templates cloned across the roster
$99 /mo
Up to 150 athletes - included free, they never pay
- Everything in Coach
- Multi-coach seats under one brand
- Onboarding call + quarterly roster review
- 150+ athletes: Enterprise, by quote
Athlete plans - optional, paid by the athlete
Coached athletes pay nothing. These are for the self-coached - or athletes who want extras on top of your coaching.
$0
A real program, not a trial. No card required.
- Full adaptive program in your sport
- Session logging + history
- Exercise library with demos
$19 /mo
or $180/yr - the programming a $100-300/mo coach builds by hand.
- Everything in Free
- Loads as % of your maxes; paces off race times
- Adaptive regeneration from every logged session
- Macro-fit meal plans, PR tracking, full analytics
- Coach matching in the marketplace
Every coach tier includes white-glove migration.
We import your roster and rebuild your blocks from whatever you run today - Excel, Sheets, PDFs, another platform. Live inside a week.